Samuel Duran

Visionary. Strategist. Brand Builder.

Samuel Duran is the driving force behind the Suprema Upstate Soccer League. As CEO and CMO, he holds a unique dual role that fuses executive leadership with creative vision. Samuel is responsible for defining the organization’s long-term goals, making high-impact decisions, and setting the tone for every major initiative. His leadership philosophy centers on innovation, inclusion, and community growth.

In his marketing capacity, Samuel is the architect of the league’s brand identity and promotional strategy. He shapes how the league communicates, engages with fans, and positions itself in the competitive world of sports entertainment. From social media campaigns to media partnerships, his approach is dynamic and results-driven.

With a passion for soccer and a background in marketing and business development, Samuel ensures that every step the league takes is intentional, impactful, and aligned with its mission: to elevate the game and those who play it.